How do you effectively communicate why a customer should choose your product or service instead of your competitor's? Our Landing Page Optimization (LPO) service can help you achieve clarity in your value proposition and pinpoint changes to your web pages that will return immediate results to improve customer conversion. Every element of your page, including content, layout, headings, buttons, images, color and font can significantly impact customer behavior on your page. Chances are, your pages are "leaking leads" due to weakness in one or more of these elements.
Can you really afford to lose leads, especially from paid search? Let's work together to review every component of your pages to identify areas in need of improvement. We'll measure the before and after results with each change, and watch your conversion rate begin to soar!
Our professional training in LPO includes Marketing Experiments LPO Certification as well as ongoing participation in MecLabs and Marketing Sherpa instructional sessions and webinars. These organizations are the best in the industry and have helped major brands achieve double or even triple digit improvement in conversion rate.
To learn more about our LPO services, and how you can communicate your organization's value proposition more effectively, contact us for a no risk assessment!
We look forward to helping you leverage your pages to obtain more clients from both organic and paid search.
Barbara Young
Founder, ppc-Strategies