Google Merchant Center Still Reporting Free Clicks
File this under "Why doesn't Google do what they say they are going to do, and why do they keep confusing us at every turn?"
Ever since they supposedly "flipped the switch" on product listing ads, thus deprecating "free clicks" on products in the datafeed, we're STILL seeing free click activity in the Merchant Center reports:
While, I'm thrilled to see my clients continue to get Free traffic from their datafeed, I have to admit it makes us look stupid when we spend six months and expend a ton of energy preparing clients for "the big change", thinking that the free lunch counter is closing.
Are other advertisers still seeing "free clicks" in your Merchant Center?
Need help making sense out of datafeeds, product listing ads, product extensions, etc.? Contact us for help!